Following are the two services offered by salesforce:
1:Customer Relationship Management:
Customer relationship management combines business processes, people, and technology to achieve one goal: keeping satisfied customers. It's an overall strategy to help you learn more about your customers and their behavior so you can develop stronger, lasting relationships that will benefit both you and your customers.
With effective CRMs organizations can easily deal with customers, respond quickly to their damands and maintain long-term relationships. The three important aspects of CRM are managing contacts, having 360 degree customer view andpersonalizing customer relations.
2. Platform as a service:
Cloud computing has evolved to include platforms for building and running custom applications, a concept known as “platform as a service” (or PaaS). PaaS applications are also referred to as on-demand, Web-based, or software as a service (or SaaS) solutions.
PaaS provides all the infrastructure needed to run applications over the Internet. It is delivered in the same way as a utility like electricity or water. Users simply “tap in” and take what they need without worrying about the complexity behind the scenes. And like a utility, PaaS is based on a metering or subscription model so users only pay for what they use.
With PaaS, ISVs and corporate IT departments can focus on innovation instead of complex infrastructure. By leveraging the PaaS, organizations can redirect a significant portion of their budgets from “keeping the lights on” to creating applications that provide real business value.
Friday, April 24, 2009
اقبال بانو کی وفات
داغ ِ دل ہم کو یاد آنے لگے
لوگ اپنے دیئے جلانے لگے
۔
خود فریبی سی خود فریبی ہے
پاس کے ڈھول بھی سہانے لگے
۔
اب تو ہوتا ہے ہر قدم پہ گماں
ہم یہ کیسا قدم اٹھانے لگے
۔
ایک پل میں وہاں سے ہم اٹھے
بیٹھنے میں جہاں زمانے لگے
۔
اپنی قسمت سے ہے مفر کس کو
تیر پر اڑ کے یہ نشانے لگے
۔
باقی صدیقی کی یہ غزل اور دوسری بیشمار غزلیں اور گیت گانے والی آواز اقبال بانو ہم سے اکیس اپریل کو رخصت ہو گئیں
Friday, April 17, 2009
Assignment
Question1:
RFID stands for Radio Frequency Identification systems.
In a typical RFID system, individual objects are equipped with a small, inexpensive tag which contains a transponder with a digital memory chip that is given a unique electronic product code. The interrogator, an antenna packaged with a transceiver and decoder, emits a signal activating the RFID tag so it can read and write data to it. When an RFID tag passes through the electromagnetic zone, it detects the reader's activation signal. The reader decodes the data encoded in the tag's integrated circuit (silicon chip) and the data is passed to the host computer for processing.
Proposed uses of RFID technology include:
Tracking apparel: Clothing maker Benetton planned to embed retail items with RFID tags. The implanted devices would enable Benetton to track individuals and inventory their belongings by linking a consumer's name and credit card information with the serial number in an item of clothing. Privacy advocates noted the potential abuses of a system, and Benetton agreed not to tag clothing with tracking devices—for now.
Tracking consumer packaged goods (CPGs): Gillette, Wal-Mart, and the U.K.-based supermarket chain Tesco are teaming up to test specially designed shelves that allow for real-time tracking of inventory levels. The "smart shelves" will be able to read radio frequency waves emitted by microchips embedded in millions of shavers and other products. Wal-Mart plans to test the Gillette shelf initially in a store located in Brockton, Mass. If the technology is successful, Wal-Mart also plans to join forces with Procter & Gamble to test a similar system with cosmetic products, and has encouraged its top 100 suppliers to use wireless inventory tracking equipment by 2005. So far, Wal-Mart executives say the company plans to use RFID chips only to track merchandise, and will remove the tags from items that have been purchased. However, Wal-Mart's decision to implement RFID technology will likely propel the ubiquity of the tags in CPGs.
Tracking tires: Tire manufacturer Michelin recently began fleet testing of a radio frequency tire identification system for passenger and light truck tires. The RFID transponder is manufactured into the tire and stores tire identification information, which can be associated with the vehicle identification number (VIN). Critics argue the tags could ultimately become tracking devices that can tell where and when a vehicle is traveling.
Tracking currency: The European Central Bank is moving forward with plans to embed RFID tags as thin as a human hair into the fibers of Euro bank notes by 2005, in spite of consumer protests. The tags would allow currency to record information about each transaction in which it is passed. Governments and law enforcement agencies hail the technology as a means of preventing money-laundering, black-market transactions, and even bribery demands for unmarked bills. However, consumers fear that the technology will eliminate the anonymity that cash affords.
Tracking patients and personnel: Alexandra Hospital in Singapore recently began a new tracking system in its accident and emergency (A&E ) department in the wake of the Severe Acute Respiratory Syndrome (SARS) scare. Under this system, all patients, visitors, and staff entering the hospital are issued a card embedded with an RFID chip. The card is read by sensors installed in the ceiling, which record exactly when a person enters and leaves the department. The information is stored in a computer for 21 days. Officials say that the technology enables health care workers to keep tabs on everyone who enters the A&E department, so that if anyone is later diagnosed with SARS, a record of all other individuals with whom that person has been in contact can be immediately determined. Other hospitals in Singapore are expected to adopt similar technology.
Question2:
Of course these applications threaten personal privacy. These applications can track people and find their private information e.g. where they go, where they spend time. As far as products are concerned RFID tags remain functional even after the product is taken home, which leaves chances of surveillance and poses a threat to privacy.
Question3:
Use of technology can be both for useful noble purposes as well as for ignoble purposes. If this technology is used in hospitals to have continuous knowledge about patients in order to treat them effectively, I think it should remain deployed but if firms are using this technology to invade privacy of people by analyzing their buying patterns using RFID devices without taking consent from them, such applications of this technology should be banned.
RFID stands for Radio Frequency Identification systems.
In a typical RFID system, individual objects are equipped with a small, inexpensive tag which contains a transponder with a digital memory chip that is given a unique electronic product code. The interrogator, an antenna packaged with a transceiver and decoder, emits a signal activating the RFID tag so it can read and write data to it. When an RFID tag passes through the electromagnetic zone, it detects the reader's activation signal. The reader decodes the data encoded in the tag's integrated circuit (silicon chip) and the data is passed to the host computer for processing.
Proposed uses of RFID technology include:
Tracking apparel: Clothing maker Benetton planned to embed retail items with RFID tags. The implanted devices would enable Benetton to track individuals and inventory their belongings by linking a consumer's name and credit card information with the serial number in an item of clothing. Privacy advocates noted the potential abuses of a system, and Benetton agreed not to tag clothing with tracking devices—for now.
Tracking consumer packaged goods (CPGs): Gillette, Wal-Mart, and the U.K.-based supermarket chain Tesco are teaming up to test specially designed shelves that allow for real-time tracking of inventory levels. The "smart shelves" will be able to read radio frequency waves emitted by microchips embedded in millions of shavers and other products. Wal-Mart plans to test the Gillette shelf initially in a store located in Brockton, Mass. If the technology is successful, Wal-Mart also plans to join forces with Procter & Gamble to test a similar system with cosmetic products, and has encouraged its top 100 suppliers to use wireless inventory tracking equipment by 2005. So far, Wal-Mart executives say the company plans to use RFID chips only to track merchandise, and will remove the tags from items that have been purchased. However, Wal-Mart's decision to implement RFID technology will likely propel the ubiquity of the tags in CPGs.
Tracking tires: Tire manufacturer Michelin recently began fleet testing of a radio frequency tire identification system for passenger and light truck tires. The RFID transponder is manufactured into the tire and stores tire identification information, which can be associated with the vehicle identification number (VIN). Critics argue the tags could ultimately become tracking devices that can tell where and when a vehicle is traveling.
Tracking currency: The European Central Bank is moving forward with plans to embed RFID tags as thin as a human hair into the fibers of Euro bank notes by 2005, in spite of consumer protests. The tags would allow currency to record information about each transaction in which it is passed. Governments and law enforcement agencies hail the technology as a means of preventing money-laundering, black-market transactions, and even bribery demands for unmarked bills. However, consumers fear that the technology will eliminate the anonymity that cash affords.
Tracking patients and personnel: Alexandra Hospital in Singapore recently began a new tracking system in its accident and emergency (A&E ) department in the wake of the Severe Acute Respiratory Syndrome (SARS) scare. Under this system, all patients, visitors, and staff entering the hospital are issued a card embedded with an RFID chip. The card is read by sensors installed in the ceiling, which record exactly when a person enters and leaves the department. The information is stored in a computer for 21 days. Officials say that the technology enables health care workers to keep tabs on everyone who enters the A&E department, so that if anyone is later diagnosed with SARS, a record of all other individuals with whom that person has been in contact can be immediately determined. Other hospitals in Singapore are expected to adopt similar technology.
Question2:
Of course these applications threaten personal privacy. These applications can track people and find their private information e.g. where they go, where they spend time. As far as products are concerned RFID tags remain functional even after the product is taken home, which leaves chances of surveillance and poses a threat to privacy.
Question3:
Use of technology can be both for useful noble purposes as well as for ignoble purposes. If this technology is used in hospitals to have continuous knowledge about patients in order to treat them effectively, I think it should remain deployed but if firms are using this technology to invade privacy of people by analyzing their buying patterns using RFID devices without taking consent from them, such applications of this technology should be banned.
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